The Challenge

Express Auto Center is a Chesterfield-area auto service and 24/7 car wash. Their previous website did a poor job of communicating the breadth of services they offered (auto repair, oil change, contact-free wash) and lacked the modern UX cues — service icons, online appointment requests, clear hours — that today's auto consumers expect before choosing a shop.

Our Solution

We designed a modern, conversion-oriented website that segments services cleanly between auto repair and car wash, includes location and hours prominently above the fold, and adds appointment-request functionality so prospects can convert without picking up the phone. The site is also structured for local SEO so they can compete in the Chesterfield repair market.

Results & Wins

• Modern site live and ranking #3 for "express auto center" (350 monthly searches) and #3 for "auto repair Chesterfield VA."

• Roughly 69 organic visits per month, equivalent to $5,379 in monthly paid-search value (Ahrefs, May 2026).

• Holding top-10 positions for "car wash open 24/7" and "contact free car wash" — high-intent local terms.

• Clear service segmentation and click-to-call functionality drives more direct conversions.